Cushions for the British bum at Wagtail

The Sit & Heat heat pillows are popping up in more and more places. Now also on a brand new roof terrace in the heart of London! For this we had the opportunity to collaborate with big names from the design world. We even travelled to the British outback to deliver the project in perfect condition.

In May 2022, Wagtail opened its doors: a high-end restaurant and cocktail bar in the Financial District of London. From the roof terrace, you have a 360° view of the city, with a spectacular view of London Bridge. The interior was designed by architect and designer Russell Sage: a big name in the design world. He designs, for example, five-star hotels, exclusive restaurants and luxury bars. Fortunately, he feels it is important for his guests to be warm and comfortable. He enlisted our help for sustainable patio heating!

The needs of Russell Sage

"What designers like is for an interior to be made exactly as they sketch it," says Sit & Heat founder Jorg Rijkschroeff. "That's why they come to us: we deliver customised work, that's our expertise. Russell Sage approached us through our agent Anthony Gerard, the face of Sit & Heat in the UK." Anthony already has many warm contacts in the UK, as he also works as an agent for Symo Parasols' hospitality parasols.

"We launched Sit & Heat in the UK in spring 2021," Anthony explains. "Quite quickly after, Russell Sage showed interest in Sit & Heat for the project we now know as Wagtail - but in those days it was called '68 King William Street'." There were lots and lots of complicated specifications, unusual requirements and the request to work with different furniture makers: a great challenge.

On to England

"Russell Sage had already selected three British parties, with whom we were able to deliver the furniture and heating as a single unit," says Jorg. "The Contract Chair supplied chairs and bar stools. They sent samples to us in Nijmegen, so we could make the heating to measure. 3 Interiors constructed terrace benches, for which we made cushions. Finally, we worked with Coco Wolf: a fairly exclusive furniture brand that supplies fully upholstered sofas and chairs."

Just before the completion date, Coco Wolf turned out to be short on time. Jorg continues: "So we flew to England a day early to help assemble all the parts! We connected the seat heating electronics on the spot. That was in an old nineteenth-century factory, as you only know it from TV. It was really cool to end up there like that!” The end result can now be admired. For an impression of the atmosphere, take a look at Wagtail's Instagram page. de Instagrampagina van Wagtail.

Tastes like more

The United Kingdom is not unknown territory for Sit & Heat. The heat pillows from Nijmegen are also found at the chic champagne bar in Harrods and at the rooftop bar of the Berkeley Hotel. "All the big architects of Europe are based in London. They also design for Milan, Amsterdam, you name it," says commercial director Jeroen Diks. "In addition to Russell Sage, we are already working with architects such as Brady Williams." As far as Sit & Heat is concerned, there are still many designers and special locations to come!

sc Heerenveen

Sportclub Heerenveen, or sc Heerenveen for short, is a Dutch professional football club based in Heerenveen, which competes in the Eredivisie in both the men's and women's leagues. The club's greatest successes are winning the KNVB Cup in 2009 and reaching the UEFA Champions League in 2000-2001.

The home base of sc Heerenveen has been the Abe Lenstra Stadiumnamed after the former footballer Abe Lenstra who died in 1985. At present, 27,224 spectators can take place in the stadium. In theory, this means that almost all inhabitants of the city of Heerenveen (30,661 inhabitants) can take place in the stadium as spectators.

Sit & Heat
Sc Heerenveen chose to have both dug-outs heated with Sit & Heat. The seats in the dug-outs were renewed and this was the perfect moment to add the Sit & Heat seat heating.

Paris Saint-Germain

Paris Saint-Germain Football Club usually referred to as PSG or Paris Saint Germain is a French football club from the capital city of Paris. Founded in 1970 as a fusion club, it made its rise in 2011 when it was acquired by Qatar Sports Investments. It is the most successful club in France and has played at the highest level continuously since 1974, longer than any other club in the French league. PSG's traditional kit consists of a blue and red uniform. The club's stadium is Parc des Princes. Paris Saint-Germain won a record ten league titles.

Sit & Heat
The Parc des Princes is one of the world's most beautiful venues for playing football, so it is also a great place to heat up. Read more about it in our blog.



PSV is a football club from Eindhoven. It was founded on 31 August 1913 under the name Philips Sport Vereniging as a sports club of the Philips employees.

PSV grew into a club that belongs to the traditional top three of Dutch professional football. On the UEFA ranking of best clubs in Europe, PSV was in 56th place with 29,000 points on 7 March 2022. The home ground of PSV is the Philips Stadium where some 35,000 spectators have their seats.

Sit & Heat
The Philips Stadium is one of the largest venues that Sit & Heat has been asked to heat, in terms of stadium size but especially in terms of the number of Sit & Heat systems installed. Sit & Heat has been installed in 920 existing business seats. An amazingly beautiful commission, which has given PSV a great deal of satisfaction. greener has made.

Feyenoord Rotterdam

Feyenoord Rotterdam is a Dutch professional football club from Rotterdam, founded on 19 July 1908, that plays in the Eredivisie. The stadium club is often referred to as the people's club. The home ground is Feijenoord Stadium which is popularly known as De Kuip. It can accommodate more than 51,000 spectators. Feyenoord's traditional kit consists of a red and white shirt with black shorts and ditto socks. The football club is one of the three traditional top clubs in the Netherlands.

Feyenoord have won the national championship fifteen times, the KNVB Cup thirteen times, the European Cup I twice, the UEFA Cup twice and the World Cup once. Feyenoord is one of the first Dutch clubs to win a major international prize in 1970, making it the leading club in Dutch football. In the UEFA ranking of best clubs in Europe for the 2021/22 season, Feyenoord were 42nd with a total of 40,000 points.

Sit & Heat
Feyenoord has equipped its dugout chairs with Sit & Heat. As a result, the reserve players and technical staff of Feyenoord are sitting comfortably on brand new chairs.

Hamburger SV

Hamburger SV (HSV) is a German omni-sport club from Hamburg. HSV was founded back in 1887 and until 2018 was the only club to play continuously in the Bundesliga since its foundation in 1963. Indeed, the club had not been relegated since the 1919 merger that led to HSV and played 99 years in a row at the highest national level. HSV is one of only two clubs (along with Nottingham Forest) to have won the European Cup I once or several times and will not play at the highest national level in the 2021/22 season.

Home of The Rothoses it is Volksparkstadion. The stadium was one of twelve stadiums during the 2006 World Cup. Four group matches and a quarter-final were played. The stadium has a capacity of over 57,000 spectators.

Sit & Heat
HSV has had its seats heated in a slightly more modular way, as it is a mobile stand with 34 seats equipped with Sit & Heat.


Nijmegen Eendracht Combinatie, or N.E.C. for short, is a Dutch professional football club from Nijmegen. The club was founded on 11 April 1910, after a merger between Eendracht and NVV Nijmegen. The home ground is the Goffertstadion which offers 12,500 seats. The club colours are red, green and black. The logo with the double-headed eagle refers to the coat of arms of Nijmegen.

The 2020/2021 season in the Keuken Kampioen Divisie resulted in a seventh place. On 23 May 2021, N.E.C. won the final of the play-offs against NAC Breda by 1-2, thus promoting to the Eredivisie after four years of absence.

Sit & Heat
NEC has chosen to equip most of the business seats in the business lodge with Sit & Heat. These are existing seats that have a retrofit which includes Sit & Heat. This is also available in a subscription model for business members of NEC.

Fortuna Sittard

Fortuna Sittard is a Dutch professional football club from the municipality of Sittard-Geleen which was founded on 1 July 1968 following a merger. As of the 2018/19 season, the club plays in the Eredivisie, after a second place finish in the 2017/18 First Division was enough for promotion. Fortuna Sittard's achievements in its existence included becoming First Division champions. Predecessor Fortuna'54 won the KNVB Cup twice.

Sit & Heat
The home base is the Fortuna Sittard Stadium, with a capacity of 12,800 seats (including 800 seats for the visiting club).
Fortuna Sittard chose to have their own reserve bench heated with Sit & Heat. The dugout was being renovated at the time and that was the reason to equip it with the Sit & Heat heated seats. 


VVSB, in full Football Association Sint Bavo, is an amateur football club from Noordwijkerhout, municipality of Noordwijk, South Holland, the Netherlands. The club colours are purple-yellow. VVSB was founded on 26 October 1931. The name refers to the former psychiatric institution Sint Bavo where a number of staff members took the initiative to establish a football club. The first period, the club played on a field located on the grounds of the institution.

VVSB plays its home matches at Sportpark de Boekhorst where there is room for 2,500 spectators. The first Saturday team plays in the Third Division (2021/22). Because the Sunday branch was in fact disbanded as of 2017/18, this team is now the club's "second" team.
In the 2009/10 season, VVSB's first Sunday team finished fifth in the Hoofdklasse (A). Through a 2-0 victory at home and a 1-0 defeat away in the play-offs against SV Venray, VVSB qualified for the Top Class, which started in the 2010/11 season and became the highest level in Dutch amateur football.

Sit & Heat
VVSB has chosen to have 97 heated, brand new, business seats installed with the heated systems from Sit & Heat.

FC Volendam

FC Volendam is a Dutch football club from Volendam. The club was founded on 1 June 1977 as a split-off from RKSV Volendam (founded on 1 June 1920). The uniform consists of an orange shirt and black trousers: therefore the club is also called 'The Other Orange'. The home games are played at the Kras Stadium where there is room for about 7,000 spectators.

Volendam has reached the final of the KNVB Cup twice so far. The first time was in 1958, when Sparta won 4-3. In May 1995 Feyenoord won the cup after a 2-1 victory. The club's highest ranking was sixth in the Eredivisie in the 1989/90 and 1992/93 seasons.

Characteristic of Volendam are the many local players, with names like Schilder, Tol, Steur, Veerman and Jonk and the many promotions and relegations to and from the Eredivisie. The botter that always rides over the Dijk when the players are promoted is also called De Heen en Weer. The last time the club relegated from the Eredivisie was in the 2008/09 season. In the 2021/22 season, Volendam finished in second place in the First Division, which enabled them to promote directly to the Eredivisie. Thus Volendam returned to the highest level after thirteen years.

Sit & Heat
Inside The Kras Stadium is the business lodge of the future president Jan Smit Permanently heated with brand new chairs from Sit & Heat.