Almere City FC

March 29, 2022

Sit & Heat heats business seats at Almere City's Yanmar Stadium

In the world of sports and entertainment, there is a constant effort to improve the experience for fans and business partners. One of the aspects that contribute to an unforgettable experience is the comfort offered to visitors, especially in the premium segments such as business seats. The Yanmar Stadion, home of Almere City FC, recently joined hands with Sit & Heat to take the experience of their business guests to the next level.

The Yanmar Stadium: home of Almere City FC

As the home ground of Almere City FC, this stadium accommodates 4,500 passionate football fans during every match. On 11 June 2023, Almere City managed to be promoted to the Eredivisie for the first time in its existence. 

Sit & Heat: an innovative solution for comfort

Sit & Heat specialises in improving the seating experience for visitors to sports stadiums, hospitality venues, churches and residential spaces. We have developed a unique built-in heating technology that heats seats, significantly enhancing spectator comfort, especially in cold and windy conditions. This technology is not only environmentally friendly but also offers a solution to the traditional heaters in stadiums, which cost a lot more in use than Sit & Heat's heat pads.

A Win-Win collaboration

The partnership between Sit & Heat and Almere City is a win-win scenario for both parties. The club wanted to raise the comfort standard for their business guests and found in Sit & Heat the perfect partner to achieve this goal. By equipping 150 business seats in the stadium with Sit & Heat's built-in heating technology, guests are guaranteed a warm and pleasant experience even on the coldest days.

Future prospects

The collaboration between Sit & Heat and Almere City is an example of how innovation and technology continue to transform and improve stadiums. Improving the customer experience, especially for business partners and fans, is critical to the growth and success of stadium operators.

Yanmar Stadium has sent a clear message that they are willing to invest in the comfort of their guests, and Sit & Heat can serve this extremely well. This collaboration can serve as inspiration for other sports and event venues that want to provide their guests with a first-class experience.

In a world where technology is constantly evolving, the collaboration between Sit & Heat and Almere City FC demonstrates that providing comfort and convenience will always remain crucial in the world of hospitality. The Yanmar Stadium will not only be home to exciting football, but also a symbol of progress and innovation in the world of stadium heating.

Sit & Heat HQ
Cargadoorweg 31
6541 BT Nijmegen
+31 24 343 0415info@sitandheat.com
Sit & Heat UK
27 St. Luke's Road
Notting Hill
London W11 1DB
+44 (0)7884 016 662uk@sitandheat.com
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